M& - Award-winning Marketing Agency Singapore


Behind the lens: Crafting a compelling video for DOMO featuring Sephora

Manning & Co. collaborated with DOMO to create a video exploring how DOMO’s cutting-edge technology revolutionised Sephora’s store formats across Asia.

Project overview

We had the fantastic opportunity to collaborate with DOMO, an industry leader in business intelligence data, to create a compelling video featuring Sephora, a global leader in beauty retail. Our brief was to tell how DOMO’s cutting-edge technology has played a pivotal role in revolutionising Sephora’s store formats across Asia.

The video showcases an in-depth interview with Sephora’s key leaders, who shed light on the transformative impact of DOMO’s software on their business operations. They explain how DOMO has helped them harness data effectively to drive strategic decisions, thus creating a more customer-centric shopping experience.

Our role in this project extended beyond just filming the interview. We were instrumental in shaping the narrative, ensuring the story was compelling and engaging. Considering the unique brand identities of both DOMO and Sephora, we crafted a visual storytelling approach that resonated with their respective audiences.

Are you interested in creating your own dynamic video content? Let’s bring your vision to life. Contact us today to start your project.

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