M& - Award-winning Marketing Agency Singapore

YoungGems™ entrepreneurship competition in Perth a huge success

Entrepreneurship competition – M&C’s sister company, Gemstar, recently launched the Perth edition of the YoungGems™ Entrepreneurs program for aspiring entrepreneurs wanting to take their ideas to market in Australia and Asia. The aim of the program is to unearth talent in Australia and Singapore to build exciting new businesses with global relevance.

Teams from Murdoch University’s Perth campus actively participated in nine intensive masterclasses, which helped the students understand the ‘why’ of doing business and to solve real-world problems through strategic marketing through this entrepreneurship competition. The winners of the competition were Adam Kinnest and Tristan Ward, Co-founders of Kiwa Tech Wear.

“The competition was critical in providing us with the best possible start for the business. It helped us understand what it takes to be innovative and how to leverage our passion to create a great brand and product.” – Adam Kinnest

“We learnt how to create a detailed entrepreneurial business plan. We put our knowledge to the test by actively creating a great business pitch, and we had the opportunity to work with brilliant people.” – Tristan Ward.