WHAT WE DID
Event logistics, event planning, event management, merchandise organising, collateral design and development, media outreach and management, digital marketing.
THE BRIEF
INCIT was hosting government officials from Saudi Arabia for an important MOU signing between INCIT and Saudi Arabia’s NIDLP. The partnership signing was a milestone signifying how focused the Saudi Arabia government is on transforming its manufacturing sector. M&C was engaged to manage the entire event, including all marketing and design support. The event had to be top-notch, culturally appropriate and well-organised.
This project involved several team members across event management, design, media and content working together to bring this event to life. Given the VIP nature of the event, the work delivered had to be of the highest standards.
RESULTS
The event was covered in Singapore’s national business paper, The Straits Times and was well-received by all senior officials.
