We view strategic marketing as a function designed to maximise your business success. We are strategists as much as we are marketers, creators, innovators and business managers. We take the time get to know your business inside-out. We develop a cutting-edge, tailored and relevant b2b marketing and brand strategy that transforms your business.
How we do this:
- Strategise.
We conduct a personalised and tailored strategy session. We uncover your market, competitor landscape, your business drivers, goals and your competitors.
- Develop.
We develop a b2b marketing plan and road map that includes a brand positioning model, target market, marketing objectives and a 12-month marketing calendar that outlines a variety of marketing campaigns across relevant areas of the marketing mix, from LinkedIn marketing to SEO development. We break this down into quarterly objectives and milestones.
- Present.
We present you the marketing strategy and plan. We then discuss different options to implement your marketing plan. There might be areas that you want to manage internally or you might want to outsource all of the defined activities. It’s entirely up to you.