CASE STUDIES

Strengthening digital presence for Airport Tourist Village Melbourne

M&C delivering a consistent brand presence for Airport Tourist Village Melbourne (ATVM) across digital and communication channels.

Project overview

Manning & Co. recently partnered with Airport Tourist Village Melbourne (ATVM) to strengthen the accommodation provider’s digital presence and reach among travellers and the local community in Melbourne.

ATVM offers a range of cosy cabins and accommodation options to suit individuals and groups travelling for work or leisure. Located just minutes from Melbourne’s Tullamarine Airport, the company is well-positioned to provide convenient accommodation for a wide range of guests. However, to expand their reach, the team required help to form a clear, consistent, and engaging brand experience across multiple touchpoints.

Our work with ATVM is focused on building a strong digital foundation for the company, while ensuring their communication flows remain cohesive, relevant, and visually aligned with their brand strategy and vision.

Key projects include:

●  Website landing page design and development:

We designed and developed a user-friendly website landing page that clearly communicates ATVM’s offerings and enhances the visitor journey. From initial layout concepts to design, development, and deployment, we created a streamlined user experience that is both informative and easy to navigate. The refreshed website helps users quickly understand the value of staying at ATVM and visiting Melbourne.

●  Social media management (Facebook and LinkedIn):

We manage ATVM’s social media presence across key platforms such as Facebook and LinkedIn, creating and scheduling content that keeps audiences informed and engaged. Our approach ensures consistency in ATVM’s tone, messaging, and visual identity while supporting ongoing brand visibility and expanding audience reach.

●  Monthly newsletter development:

To maintain regular communication with ATVM’s target audience, we design and produce the company’s monthly newsletter. Each edition is carefully crafted to highlight key updates, promote special offerings, and strengthen relationships with both new and returning visitors.

●  Creative and brand design support:

We provide ongoing design support across a range of brand assets, including social media tiles, a newly designed digital map, and business cards. Each asset is created to align with ATVM’s brand identity while improving clarity of information, usability across online platforms, and visual appeal across both digital and print formats.

Our ongoing partnership with ATVM reflects our ability to deliver consistent, multi-channel brand support for a diverse range of clients. We combine marketing strategy, sleek design, and highly tailored content to create a unified and engaging brand presence.

Our approach is perfect for businesses looking to carve out a competitive edge. Looking to strengthen your brand across digital and beyond? Contact us to get started.

Client

Airport Tourist Village Melbourne

Website URL

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