Gemma Manning, Founder/Managing Director of Manning & Co. and Gemstar, has been appointed a Board Member on Kaplan’s Industry Advisory Board for Marketing, Media, Communications and Public Relations. Kaplan is a Higher Education institution based in Singapore, with campuses in Hong Kong, Taiwan and China. Kaplan specialises in part-time and full-time university courses in everything from IT to business management to communications and media.
As as a Board Member, Gemma will help to create measured learning outcomes for Kaplan’s Diploma in Event Management course, focusing on the areas of Marketing Principles and International Marketing. She will help to improve modules for this course by sharing her industry expertise and experience with the Board.
At a time when Singapore is prioritising a practical, hands-on approach to the education and training of the next generation of the workforce, Gemma will assist Kaplan in designing a marketing curriculum that’s industry-relevant, authentic and applicable in the real world. She will create toolkits that help young people take their innovations and ideas to market – starting with extensive market research and identifying a niche in the marketplace.